Allan Tan’s Internet Marketing Resource Centre

If your marketing efforts are only paying off with modest results, it?s time to take a good hard look at your approach. Chances are you?re playing it close to the vest, using traditional techniques that have been proven time and again to work consistently but not in an overwhelming fashion. Take a look outside the [...]

You have used the same straightforward, textbook strategies for marketing ever since you can remember. They have worked for you and product sales show it. While you enjoy steady growth and profitable returns, none of your campaigns have ever paid off in a huge way. There are no household names to your credit even though [...]

Textbook marketing approaches can go a long way toward building product sales and images. They can be just good enough to get noticed, but they might not produce the results you?re after. If you?re ready to go beyond what you learned in school or even by trial and error, there is an area of study [...]

What makes one drink brand outsell all others? How come certain stores are busy with customers no matter the time of day? Why will people go out of their way to obtain services from a particular provider and drive right by more convenient options along the way? The answer is found in the marketing that [...]

Purchase a particular brand of cereal and your children will think you?re the best parent ever. Use a specific shaving product and you?ll exude sex appeal. Shop at a certain store and you?ll enjoy the lifestyle of your dreams. Logic dictates that these things simply are not so, but marketing campaigns that work are built [...]

Authors have long relied on the power of symbolism to guide readers down certain paths. They use this incredibly strong, but subtle force to nudge readers into felling compassion for certain characters, eliciting disdain for others and even for helping with the suspension of disbelief. Just what is it about symbolism that drives people to [...]

Allan Tan is making a coming in the Internet Marketing arena. He is following John Delavera as his master in Internet Marketing. He calls himself as a disciple in Internet Marketing.